DeAnna Hardwick

Executive Vice President of Customer Strategy
CPS Energy


DeAnna Hardwick leads the Customer Strategy teams comprising of Community Engagement & Corporate Responsibility; Customer Experience Operations, including Customer Service, Metering Operations, and Customer Revenue; Customer Value Optimization consisting of Customer Design & Delivery, Executive Account Management, and Managed Accounts; Enterprise Customer Experience; and Products & Services.

Prior to her current role, she served as Vice President of Customer Success. Under her leadership, Customer Success developed innovative approaches to serving customers impacted by the pandemic, including our Customer Outreach Resource Effort (CORE) team.

DeAnna started her career at CPS Energy in 2015 when she was hired to be a call center leader. Since then, she has risen through the ranks of CPS Energy as a leader with great compassion for our customers.

Prior to joining CPS Energy, DeAnna spent 15 years working at various Fortune 100 companies, where she was charged with delivering easy and exceptional customer experiences.

DeAnna holds a Bachelor of Science in Business Management from the University of Phoenix.